About Us

About JOAD Sports Supplies

Since 2002, Joad Sports Supplies has proudly been a family-owned and family-operated Australian business dedicated to the cycling community. With over two decades of experience, we specialise in sourcing and distributing premium, hard-to-find bicycle parts and sports accessories from leading international brands—many with more than 100 years of cycling heritage.

Whether you’re a bike shop, cycling enthusiast, or weekend rider, we provide high-quality bicycle components and accessories to customers across Australia and New Zealand. Our carefully curated range includes everything from specialist bike parts to durable cycling gear, designed to deliver performance, reliability, and long-lasting value.

At Joad Sports Supplies, we combine deep industry knowledge with the friendliest service in the industry. As a passionate family business, we’re committed to helping you find the perfect gear to keep you moving—on the road, trail, or track.